The Portuguese Plant is Closing
GM is closing another major factory. The factory is in Portugal and it will close Oct. 31 of 2006. GM is constantly searching for ways to increase the profitability of the plant, but it seems that that’s not going to happen.  Gerald Johnson, GM’s Europe director, announced the closing in a […]

The auto industry struggles some more
Back when Ford Motor Co. stated that they would cut 30 thousand jobs, William Clay Ford Jr., chief CEO and great grandson to Bill Ford, announced that, in 2008, Ford would be back on their feet (maybe you can guess where I’m going with this article).
It seems, however, that Mr. […]

Scion reaching a young audience

Toyota’s always been known for innovative marketing, but their new Scion kiddie marketing has got to be their boldest advertising move yet:
It may appear counterintuitive, but Toyota says the promotion is working. Ten days into the campaign, visitors to the site had used the word “Scion” in online chats more than […]

Toyota Is Minority Conscious
The auto industry is one of the biggest industries in the world, and it makes sense that they would strive to be culturally diverse. It seems today that Toyota has snatched the top spot for being minority conscious. Black Enterprise, an ethnic magazine, announced Toyota as being one of the top 40 […]

What do you want in a car?
What is an ideal vehicle ?

An “ideal” is defined as an excellent or perfect example. In the first Ideal Vehicle Awards, announced today by automotive research and consulting firm AutoPacific, owners rate their new 2006 model year cars and trucks by how closely they come to their ideal. […]

Ford offers free gas incentive
While Toyota is busy becoming the number 1 automaker in the world, Ford is trying to catch footing in the market again. Ford is now offering zero percent financing and free gas for a year. It is called "Drive On Us" campaign.   Every car purchased between June 2, 2006 and […]

The future of powering our automobiles.
Just yesterday I wrote about the need for hybrid cars to become cheaper if they are going to take hold in the auto market.  As of now, the cost of upgrading to a hybrid off sets the gas you will save.  However, this may change soon.  
Right now, the great […]

A top advisor leaves after less than a year.
It seems like every other day somebody important is stepping down or leaving a company.  Late last week is was Stephen Girsky’s turn.  Girsky was a full-time advisor for GM for a little under a year.  Before that, he was an analyst on Wall Street.  
As usual […]

A look at an impressive new entry in the battle for better fuel economy.
Recently, I’ve posted several topics about auto news relating to the gas crunch and vehicles with good fuel economy.  Today, however, I was very excited when I saw the Loremo.  Not only does it get 157 miles per gallon but it […]

The Sky is not falling in the global auto industry
At this moment in time, the American auto Industry looks really bleak. However, that’s not the case everywhere.
Daniel Pool, adviser to National City Corp., insists the global auto industry is actually thriving.
"If you look past Ford, General Motors and Delphi, you will […]