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The New Sentra

Nissan’s Hope for the Future

warranties for busy people Nissan, during the 90’s, was struggling to stay out to bankruptcy, and they did a good job. They released a redesigned, reengineered Nissan Altima  that single handedly brought Nissan out of the woods for a little while and then they revamped the Maxima. I remember seeing the new Altima and Maxima for the first time, they were amazing.

Now, they’re at it again. Nissan unveiled the new Sentra earlier this year and it will be in the hands of dealers in the fall. Nissan is almost in the same position as it was in the 90’s. They’re banking on the remake of the Sentra to boost them into car heaven. Nissan sold 119,000 Sentras in 2005, and they’re looking to increase that number substantially for 06-07. Since the car does not launch until the fall, Nissan will not see the benefits until late 07.

And, with any redesign, there are always people who see otherwise. Not everyone is convinced the new Sentra is enough to help Nissan. When the car was debuted earlier this year, there were mixed reviews about it on their website.  A company is never in a good situation when they’re banking on a redesign to get themselves out of murky water. 

Hopefully this redesign will renew hopes throughout the entire auto industry.

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Posted on Tuesday, June 6th, 2006 at 7:31 am In Auto Warranty  


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