NASCAR And Ethanol Would Make A Nice Blend.
Could ethanol be in NASCAR’s future.
If you pay close attention to auto news or have read this blog
in the recent past, you know about ethanol and it’s E85 blend. There are many reasons for consumers to jump on the ethanol band wagon. These include high gas prices, environment reasons, and the need to decrease our dependence on foreign oil. Sadly, only the first reason I mentioned holds any bearing over most consumers, and that may not be enough to see ethanol flourish in the near future.
Don’t get me wrong, Ethanol has been gaining supporters and popularity. In Brazil most passenger cars run on ethanol. Automakers are beginning to promote it more too. GM already sales flex-fuel vehicles that can run on gas or E85. However, it is still hard to find stations that offer E85.
Ethanol might be the way of the future but what it needs right now to help boost awareness is a celebrity spokesperson. How about spokes persons? As in the NASCAR drivers.
GM and Senator Tom Harkin have already asked NASCAR officials to consider the alternate fuel. The move would not be without precedent either. The Indy Racing League is currently moving towards ethanol. The move could also be very good for NASCAR’s image.
However, a switch to ethanol might not be in the near future for the popular racing league. NASCAR is just now moving away from leaded gasoline to unleaded. So, ethanol might have to wait a little longer for the spotlight.
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