Women Are Most Interested In Car Safety Features
When it comes to car features, experts claim that women take more of an interest in safety than men and buy more new car warranties, while men are more concerned with the performance of a car, and the technical gadgets.
The interest that women have in safety is basically limited to safety features that are passive, such as rollover protection, airbags, and advanced seat belts, not active safety features, such as electronic stability control, and lane departure warnings, which help motorists avoid accidents. The reason for this is that men take more of an interest in playing around with the latest technology than women do.
Generally, women request the safety features that are going to help their children remain safe. In other words, women’s motherly instincts play a role in the safety features they choose.
In addition, women tend to have a more practical approach to vehicle shopping than do men. That is why women’s purchases have more to do with safety, as opposed to how long it takes for the car to go from 0-60 mph.
Although men typically know more about cars than women, women seek out information about cars before purchasing. This means that they end up purchasing cars that are safer. Also, they make sure to purchase an auto warranty to maintain their cars.